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RSS Feed
RSS stands for 'really simple syndication.' It is a subscription-based way to get updates on new
SERP (Search Engine Ranking Page)
The page that you are sent to after you run a query in a search engine. It
Sitemap, Robots Inclusion standard
allows a webmaster to inform search engines about URLs on a website that are available for crawling
Social Media
Online media created by and shared among individuals. Facebook, YouTube, LinkedIn, Google+, and
Spider
A computer program that browses the internet and collects information about websites.
Traffic
The visitors to your site.
Title
The title of a page on your website, which is enclosed in a <title> HTML tag, inside of the head section
Traffic Rank
The ranking of how much traffic your site gets compared to all other sites on the internet. You
URL
The web address of a page on your site (example: www.yoursite.com/contact).
Problems Crawling and Indexing
Online forms, Duplicate pages, Blocked in the code, Poor link structures, and
Robots.txt, Robots Exclusion standard
a standard used by websites to communicate with web crawlers and other web robots. The standard specifies how to inform the web robot about which areas of the website should not be processed or scanned
Problems Matching Queries to Content
Uncommon terms, Language and internationalization subtleties, Incongruous
market your site
You can't just build a perfect website and write great content you also have to...
Non-Indexable Content
Images, Flash files, and Java applets
Alt text for images, and Supplement text,
Ways to make non- indexable content understandable to crawlers