Level 4 Level 6
Level 5

Unit 5


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attention-grabbing
attracting your attention easily
eye-catching
unusual,attractive and noticable
catchy
attractive or appealing
shocking
very surprising
effective
having an intended or expected effect
inspirational
making you feel full of hope or encouraged
witty
cleverly amusing
dull
not interesting or exciting
creative
producing or using original and unusual ideas
exotic
exciting and unusual because it is connected with foreign countries
commercial
an advert on TV or radio
sponsorship
financial support a company gives in order to get publicity for themselves
slogan
a short easily remembered phrase, especially one used to advertise an idea or a product
endorse
to make a public statement of your approval or support for something or someone
misleading
causing someone to believe something that is not true
logo
a design or symbol used by a company to advertise its products
promote
make publicity for; try to sell a product
jingle
an easy to remember phrase with music
enhance
improve, increase
manipulate
handle or treat skillfully
alter
change
distort
make something seem different from what it really is
exaggerate
make something greater than it is